SportyBet, the Official Partner of Real Madrid in Africa, has released a star-studded television commercial featuring three of Real Madrid’s top players: Éder Militão, who is also a global ambassador for SportyBet, Federico Valverde, and Aurélien Tchouaméni, who hails from Cameroonian ancestry.
Set in an African household, this television commercial masterfully employs the allure of Real Madrid’s stars to highlight the world-class features of SportyBet. The SportyBet platform, renowned for its cutting-edge user interface, introduces viewers to unique offerings such as the first-class video solution, enabling live game watch and bet functionalities. All these exceptional features are elegantly portrayed in this high-end production with a humorous feel.
The Television commercial will air across Africa and feature on SportyTV and the main pan- regional platforms around the most relevant football leagues and competitions. SportyTV is a free-to-air linear and online sports television network in Nigeria and Ghana, the channel features in-house punditry as well as live matches in the Premier League, Bundesliga, Seria A and other big games across the globe.
The TV commercial can also be watched on SportyBet’s official YouTube channel:
www.youtube.com/@sportybetafrica
“This television commercial in collaboration with Real Madrid exemplifies SportyBet’s commitment to bringing the thrill of world-class football to our African users. We believe this commercial will not only captivate fans but also inspire a new generation of sports betting enthusiasts across the continent. Together with Real Madrid, we’re raising the game in Africa”, expressed Elías Gallego, VP of Business Development, Marketing and Media at SportyBet.
SportyBet has solidified its position as a leading player in the world of sports betting through a series of strategic partnerships. For the third consecutive season, SportyBet proudly stands as the Official African Partner of the illustrious Real Madrid Football Club, cementing its presence within the global sporting arena. Additionally, SportyBet continues to nurture its relationship with the Premier League giants, Manchester City, for the second season running. Furthermore, the recent renewal of Michael Essien as their African Ambassador demonstrates their commitment to engaging with the continent’s football legends. In a move that further enhances their global reach, SportyBet welcomed Eder Militao as their Global Ambassador this season, a testament to their ambition and growing influence in the sports industry. These partnerships underscore SportyBet’s dedication to fostering connections within the sports community while offering an exciting and immersive betting experience to fans across Africa and beyond.